Digital signage embedded system has a promising market

           Digital signage embedded system is a professional computer system which focus on application and base on computer technology, the software and hardware can be cut to adapt to strict requirement of application system for function, reliability, costs, size and power consumption. At present, embedded system has penetrated into evey corner of our life, such as industry, service sector,consumer electronics,etc, which makes embedded system more difficult to be clearly defined because of the expansion of this scope.

           Embedded system has characteristics of reliable stability, efficient running speed, knockdown power consumption, high integration and small volume,etc. Digital signage embedded system mostly adopt professional play software and RISC player with Liunx platform, compared to PC platform, embedded system has strong syetem stability and safety, RISC player is a high cost performance system with low power consumption and meeting all-weather work of 7*24 hours.

           The core part of embedded system is microprocessor, as Atom chip cost is low, so it becomes the best choice of drive equipments,. Digital signage embedded system also adopt general Intel Atom processor, and Intel is also devoting itself to the R&D of Atom processor all the time.

           When accepting media interview, the president Fangzhixi doctor of Intel China research institude said,“there are many differences between embedded application and troditional computer application, which bring us plenty of needs on study as well as business opportunities”, at the same time Intel China research institude will also undertake the prospective assignmemnt of embedded application.

           Intel CEO Paul Otellini pointed out that there are $10 billion business opportunities on embedded chip market, and PC processor scale is $34.5 billion. Bloomburg analyst estimated that Intel revenue will reach to $44 billion in 2010, and embedded chip products will take up one billion dollar. PNC capital consultant Watt Resino said that Intel hope to decrease its dependence on PC market with the help of various applications of Atom chip.“The benefits of  Intel brought by core business are limited”.

           Digital signage field is a market with limitless business opporunities. LG embedded  Atom chip into digital signage and introduced a miracle electronic device which can identify passers’ age and gender, and adjust advertising frequency according to these data. Atom is favoured by India Bank with the advantage of low power consumption, it is applied on POS to provide convenient service for some villages where lack of electricity.

           The leader manufacturer of globle industrial computer Weiqiang introduced a compact type embedded system uIBX-200US15WP without fans in the first half of this year, this system integrated low power consumption chipset and supports HD image, the design without fan makes the equipment small and the weight is only 500g, which can be installed flexiby in every limited application area. Its quiet running without fan can be applied ideally in noiseless environment such as multimedia play, products promotion, library and museum,etc.

           Benefiting from wide development and support of embedded chip by Intel, as well as huge development potential of digital signage industry in the future, embedded system will achieve faster development and more extensive application with its strong system stability and safety in 2011.

           Guangzhou Sharpeye digital technology Co.,Ltd is a professional manufacturer of embedded development and streaming media system solutions. This company has been engaged in embedded development for many years, and has developed many sets of products related to media system with rich experience of embedded Linux development and its commitment to the research of streaming media system solution based on Linux. At the same time, this company provides various solutions of set top boxes and network advertising player,etc.

           Guangzhou Sharpeye’s product line:network advertising player, multimedia advertising player, LCD advertising kiosk, AMS multimedia information promulgate system, multimedia advertising promulgate system, embedded streaming media server, digital signage system, elevator multimedia information promulgate system, public multimedia information promulgate system, bank information promulgate system, hotel information promulgate system,etc.